We’re SO excited to receive entries to the 2026 Platinum Awards – celebrating the amazing impact that natural health and wellbeing products and services make to our lives.
We are committed to showcasing the best of the best products and services that have been tried and tested by myself and my panel of celebrity judges!
James (optician) and Michelle Sutton (pharmacist), eye health experts from personal experience, developed a website 20 years ago in response to customer requests in their optical/pharmacy day jobs. James has a family history of macular degeneration and glaucoma. Michelle has sensitive skin, nickel allergy and an interest in natural health from her history of self-managing PCOS and now menopause.
Sadly, Michelle saw first-hand how devastating chemotherapy-induced hair loss and skin sensitivity can be, after supporting her sister through 2 years of treatment. She was diagnosed after a neck lump revealed she had a rare and aggressive tissue cancer called sarcoma before her death in 2020 aged 40 years. From their skills and experience they have created a company offering award winning natural cosmetics, eye care and products, a one-stop store for eye health.

Ultracapil Hair Serum

Eye Care Cosmetics, a French pharmacist-owned beauty brand for dry or sensitive eyes, skin and lens wearers have added Ultracapil hair serum to their growing support for oncology patients.
Michelle and James founders of Butterflies Eyecare have been applying and recommending Ultracapil hair serum for PCOS/menopausal/cancer treatment/male pattern hair loss and thinning (often seen as wide partings/hair gaps). This intensive, nourishing, hair serum is formulated to slow down hair loss, promote hair growth, strengthen hair and improve hair comfort on sensitive scalps.
Its unique composition (with 90% ingredients of natural origin) acts at all levels of the hair growth cycle and helps to strengthen, increase hair mass, and slow down hair loss.
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Eye Care Cosmetics Ultra moisturising eye contour serum

The Eye Care Cosmetics ultra moisturising eye serum is rich in niacinamide and hyaluronate to hydrate both the upper and lower levels of the delicate eye contour skin. Eyes are often the first area to become dry, red and sore, particularly during cancer treatment.
Niacinamide maintains hydration and fights the signs of aging. High and low molecular weight hyaluronic acid hydrates both the surface and deep down. This ultra moisturising eye contour serum helps rehydrate skin, regain its suppleness and radiance and is recommended for dryness, lack of firmness, sensitive and atopic skin. lack of radiance and wrinkles and fine lines.
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Sutton Supplements Everyday Eye Formula

Michelle and James have created a comprehensive eye health supplement in response to James’ family history and a gap in the market for one that contains the most powerful eye anti-oxidants, macular pigments, vitamins and minerals at their optimal doses.
Designed for adults of all ages, each one-a-day, vegan capsule contains: the key macular pigments lutein and zeaxanthin; bilberry, astaxanthin and resveratrol; a blend of key vitamins and minerals to protect and support eye health. Most are chosen to be at 100% of the recommended daily allowance (NRVs).
Riboflavin, vitamin A and zinc contribute to the maintenance of normal vision
Riboflavin, selenium, vitamin C, vitamin E and zinc contribute to the protection of cells from oxidative stress.
Riboflavin, thiamine and vitamin C contribute to the normal function of the nervous system.
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