Let me ask you a question – would you go to any dentist in any town for your routine check-up? Are you happy to go to any hairdresser who has an appointment? The answer will be no! – we do business with those we like, know, and trust!
As customers we want to know if we can ‘like, know and trust’ the companies we buy from, so in this series we ask the person behind some of my favourite natural and organic companies to step out into the spotlight.
It’s the turn of Jacqui Land Keavney from Globalsoul Jewellery
Tell us about yourself and your company…
I’m 53 and a soul-preneur living consciously to make change in the world. I’ve lived a full life so far, I’ve had depression, breakdown, bankruptcy and so know what its like to live life not being soul connected. I’m lucky I found myself through my jewellery and that’s what I want to share.
I am deeply passionate about doing my business from my heart, authentically making my pieces within the Birmingham Jewellery Quarter to keep my brand British. I started creating the pieces in 2008 and am just about to launch properly. Globalsoul is consciously evolving and it will become a global brand known for its positive energy and making change to children’s lives through sharing its profits.
Globalsoul is Empowerment Jewellery for Your Soul
Our Chi collection is created with the intention of setting you free and assisting you to connect to your inner heart through its symbolic meanings, messages and meditations, for you to experience oneness. Chic and timeless pieces for you to collect and make your own story… Its time to set yourself free!
How did you get started?
Hitting a brick wall emotionally, physically and mentally in 2008 after experiencing bankruptcy I went on a deep spiritual retreat in search of myself. I began meditating and within those meditations I began drawing and writing messages. This soon was birthed as Chi Jewellery for Your Soul. I’ve taken slow steps coming from a place of despair and fear with no money and was nearly homeless. I worked hard and spent every penny I had on creating my jewellery as I couldn’t get any financial help. I’ve connected with my inner light through the teachings that I share within my brand and I experience oneness daily. I now live life feeling consciously connected to all that is and I help others find their inner light through my talks and teachings.
What were you doing in a previous life?
That’s easy as I know that I’ve had many lives and the one that is most important in this lifetime is my past life in Atlantis where I was a high priestess working within the crystal kingdom and programming jewellery.
Why natural / organic / sustainable?
My intention is to become in 2017 the brand that only uses fair-trade silver. We’re a holistic brand that cares for the mind, body and soul, teaching people to live life from the inside out.
What’s your USP? What sets you apart from your competitors?
Globalsoul is jewellery for your soul helping you to connecting with your inner heart. Our message is that “You are more than you think you are” taking you on your own inner journey. I go out and give talks on mindfulness and teach meditation and there isn’t another brand of jewellery that does that. We also are working to start our own childrens’ foundation to make change to the souls of our future.
What kind of feedback you have received from clients?
I get asked what is in the jewellery to make them feel different and I tell them it’s Divine Programmed with positive energy. When my clients follow the meditations they also experience their own inner journey and feel more at peace.
What’s the next big launch / project coming up for you?
Launching my re-branding in December 2016. I’ve changed from placing myself to just attract ‘spiritual’ people because I now know that my Avatar, after working with Janey, isn’t really in this sector. So I am aiming for the upper market place with a brand new theme.
What’s your big dream?
This one is easy too! I want to sit on Oprah’s sofa and share my message to the world. I want to help people find themselves because most of the world is searching outside instead of simply going within. We will never have world peace when the whole population are looking in the wrong place.
MY other big dream is to open my charity foundation. I want to be a 21st century missionary! That’s why I’m doing what I’m doing.
Where can we find your products?
My products will only be sold online at the moment because I want my profits to go to saving children and not in the pockets of corporate companies!