London Nootropics launched in March 2020 by co-founders Zain and Shez, who developed their adaptogenic coffee blends for over 2 years. Their vision is to make adaptogens easily accessible, convenient and delicious, helping more people benefit from their balancing properties and find their flow. Shez & Zain appeared on BBC One’s Dragons’ Den and were successful in achieving offers from two Dragons, Deborah Meaden and Sara Davies, which they accepted.  



Made with the highest quality adaptogens from around the world, these blends are designed to help you flow through your day and have the most productive day. They give you all the benefits of regular coffee whilst minimising side-effects such as jitters, anxiety and a crash. 

Lovingly made with the highest-quality medicinal mushroom extracts and other adaptogens, each blend is designed for a specific purpose – Flow for mental clarity and focus, Zen to alleviate stress & anxiety and Mojo for a natural boost! Mojo contains Cordyceps mushroom, which is known to increase aerobic capacity, oxygen flow around your body and to boost ATP – our energy molecule.  


For thousands of years humans have been using plants, mushrooms and other natural substances to enhance their body & mind. Adaptogens help balance physical and mental stressors in our mind & body. There are good synergies between caffeine and adaptogens and many people usually sensitive to caffeine find they enjoy Nootropics blends, especially Zen.   

Caffeine can help increase alertness and attention (by blocking adenosine receptors, which make us drowsy) – it can also increase cortisol levels (our stress hormone) which can result in jitters/anxiety. Adaptogens can help balance cortisol levels, ensuring we get the benefits from coffee whilst minimising any side-effects. Caffeine is also absorbed quickly, which may result in a crash and adaptogens can help give sustained energy levels without a crash – plus they have additional health benefits too! 

Mojo coffee – barista-style coffee, organic dual-extracted cordyceps mushroom extract, siberian ginseng, natural flavouring. 

Flow coffee – barista-style coffee, organic dual-extracted lions mane mushroom extract, rhodiola rosea extract, natural flavouring. 

Zen coffee – barista-style coffee, organic ashwagandha root extract, broad spectrum water-soluble CBD (0% THC), natural flavouring. 

Just add 1 sachet to a mug of hot water and stir well to dissolve. Drink black or add in your favourite milk and enjoy!